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On this interview, Steve Griggs shares his story about constructing his 7-figure landscaping enterprise with us. He began off in building and realized he needed to be his personal boss and that’s when Steve Griggs Design got here to fruition.
Steve has had enormous success with SGD however he has large aspirations for the longer term. Be sure you learn until the tip to see what Steve has deliberate.
1. Are you able to inform us a little bit bit about your self and what impressed you to start out your enterprise?
I’m a panorama designer & architect who likes to get his arms soiled. My dad launched me to building however watching him depart the home at 5 am each morning made me need extra. He was at all times on the mercy of those that ran building firms which led to some lean occasions in our house. I made the choice early that I’d be my very own boss. That was 40 years in the past and I haven’t missed a day working for myself.
2. May you element the steps concerned within the launch of your enterprise?
Launching a panorama design & structure agency started with slicing grass. Though I had a level as a panorama architect it took me some time to work as much as getting my first design shopper. I began my enterprise at a time when knocking on doorways and handshakes have been the norm. There are not any detailed steps outdoors of getting a reputation for my enterprise and constructing a popularity one garden at a time.
3. How do you strategy designing and planning landscaping initiatives on your shoppers?
Each design and plan begins with a dialog. A lot is revealed in how the shopper needs to reside within the area. Moments and reminiscences from the previous can result in a dream design. If there are kids then we’ve to verify there’s room for them to develop so a brand new design shouldn’t be wanted at each section of their progress. Having boots on the bottom as we stroll and discuss provides concepts for daylight ceilings and partitions product of bushes, rocks, or bushes. It’s a sense you may’t get from images and drone pictures.
4. You discuss concerning the distinction between panorama design and way of life design, are you able to share a little bit extra about that?
Panorama design is for any and each area, a park, a lodge, or perhaps a public backyard. Life-style design is crafting areas that present limitless moments of how you reside and revel in life. You’ll be able to put a pool anyplace or you may design a pool that reminds you of your favourite getaway spot with the stone bench the place you watched the sundown. You’ll be able to plant rose bushes or sunflowers that remind you of being a child once more. How a shopper lives with the area is every part.
5. How do you appeal to and retain prospects?
A great portion of my enterprise comes from referrals. Additionally, my shoppers have trip or second properties they name me for. I’m at the moment working to enhance my content material advertising and marketing nevertheless it’s a real studying curve for somebody who’s used to doing enterprise head to head.
6. What platform/instruments do you employ for your enterprise?
I keep an old-school strategy by first utilizing pencils and paper to sketch designs. They’re my instruments of option to get the concepts, tough drafts, and prerequisites out of my head. We additionally use Wix for our touchdown web page and CRM. There’s design software program for 3D renderings. We use Instagram and YouTube for content material advertising and marketing.
7. What methods do you employ that work the perfect for advertising and marketing and selling your landscaping enterprise?
My phrase of mouth enterprise is so robust I didn’t begin advertising and marketing and selling till the final couple of years. Now I’m establishing model roots that place Steve Griggs Design as a worldwide boots on the bottom design company. I’m studying storytelling and producing content material that shines a light-weight on designer moments and reminiscences.
8. Are you able to talk about your strategy to pricing and the way you establish undertaking estimates?
Most individuals mistakenly suppose the design is included with building. I simply occur to be one of many few designers who speaks building. Meaning I can deal with the job from consulting to building to completion. However, if somebody simply needs a seek the advice of that’s $4000. If they simply need a design, then that begins at $25,000. Boots on the bottom with the development crew varies.
9. What recommendation would you give to somebody who needs to start out a landscaping enterprise?
Do it as soon as, do it proper. Be taught to like the outside and know how you can do greater than design. Perceive plant science, structure, furnishings, and many others.
10. What’s your imaginative and prescient for the longer term progress and improvement of your enterprise?
My imaginative and prescient for the way forward for SGD goes again to an earlier reply of going international. I need to design everywhere in the world. I additionally need to begin a product line. I haven’t determined what that might be however you already know will probably be outdoorsy. I additionally need to do some mentoring. Not everybody needs to be indoors at a pc all day. A few of us nonetheless prefer to get our arms soiled.
11. How can others discover you as we’re all followers of you now?
Comply with us on IG and YouTube at Steve Griggs Design. You can too join with me on LinkedIn.
Wow! Thanks a lot for sharing your story with us Steve Griggs! We’re certain there might be far more to come back from Steve Griggs Design. Be sure you take a look at his web site to study extra about SGD and to get some inspiration!
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