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A couple of years in the past, a well-known creator requested me if I’d ever discovered something from my viewers, as he hadn’t. My response?
“Oh, God, sure! Greater than I can presumably start to elucidate.”
That’s the entire cause I’ve feedback on this weblog, plus clear guidelines. Should you domesticate the precise neighborhood, the learnings are infinite. Laborious-to-find specialists, uncommon books, cutting-edge science, hidden gems in international cities… you identify it. It’s the present that retains on giving.
If it weren’t for you, I additionally wouldn’t have found a few of my greatest investments and favourite individuals, together with Shopify (CEO and co-founder Tobi Lütke; President Harley Finkelstein), Duolingo (CEO and co-founder Luis von Ahn), and lots of extra.
Once I’ve requested you for the greatest board video games, backpacks, pens, 3D artists, and extra over the past 15+ years, you’ve all the time delivered.
Final however not least, you’ve confirmed up like champions for a lot of essential causes, elevating tens of hundreds of thousands of {dollars} for psychological well being therapeutics, safety of indigenous land rights, scientific trials of MDMA-assisted psychotherapy for PTSD, funding of public lecture rooms within the US, and extra.
From the underside of my coronary heart — thanks, thanks, thanks.
On this put up, I’ll share a current viewers survey, which was despatched to subscribers of my e-newsletter, 5-Bullet Friday. Practically 8,000 individuals replied. I promised I might share the outcomes, and right here they’re.
Beneath are just a few summaries, and a few charts comply with. You might be an incredible group:
- On common, you might be very well-educated. Roughly 45% have a Grasp’s diploma or increased diploma.
- Practically 50% of the viewers has a mixed family revenue of $150,000 or extra. 33.5% earn greater than $200K/12 months. 14.3% earn $150K–$199K per 12 months.
- You belief suggestions on the present. 77% of you’ve got purchased not less than one services or products really useful on the podcast. 55.6% have purchased greater than as soon as. If curious, a full record of current sponsors might be discovered right here.
- You have got been listening for a few years. ~76% establish as listeners for not less than 4–9 years.
- You tune in to the present often. Near half (42.2%) hearken to the podcast on a weekly foundation.
- The gender break up seems to be roughly 80/20 for male/feminine, however it’s platform-dependent. (74/23 on Spotify for Podcasters with further 2% as unspecified and 1% as non-binary; roughly 70/30 on YouTube, primarily based on watch time; roughly 65/35 on Fb.)
- The commonest age bracket is 35–44 (~1/3 of the viewers, in keeping with Spotify for Podcasters; the viewers skews youthful on YouTube.)
- Primarily based on my podcast host ART19, the highest 10 international locations in descending order are:
- United States
- Canada
- Australia
- United Kingdom
- Germany
- China
- India
- New Zealand
- Netherlands
- France
- The highest 10 cities/areas within the US in descending order are:
- New York, NY
- Los Angeles, CA
- San Francisco-Oakland-San Jose, CA
- Chicago, IL
- Denver, CO
- Washington, DC
- Seattle-Tacoma, WA
- Boston, MA-Manchester, NH
- Philadelphia, PA
- Dallas-Ft. Value, TX
1. Schooling stage.
2. Family revenue.
3. Have you ever ever purchased a services or products after listening to about it on the podcast?
4. How lengthy have you ever been listening to the podcast?
5. How typically do you hearken to the podcast?
6. Demographics from Spotify listeners (practically 1M followers):
7. Demographics from my YouTube channel (~1.44M followers, knowledge primarily based on final three hundred and sixty five days of views and watch time):
8. Demographics from my Fb web page:
My sincerest due to everybody who answered the survey! I’ll have some thrilling bulletins quickly.
You’ll be able to subscribe to The Tim Ferriss Present podcast on Apple Podcasts, Spotify, or wherever you discover your audio enjoyable.
To hitch 1.5M+ individuals who get pleasure from my 5-Bullet Friday e-newsletter each Friday, click on right here. Every week, you’ll get a brief and candy e mail linking to essentially the most fascinating 5 issues that I’ve discovered. Since my 700+ podcast visitors typically ship me issues, it’s an effective way to get a sneak preview of edgy issues that will probably be mainstream in just a few years.
All the perfect,
Tim
P.S. Want a chew of dessert earlier than you allow? I shan’t deny you. Right here you go: Leekspin.
Associated and Really helpful
The Tim Ferriss Present is one of the most well-liked podcasts on the earth with greater than 900 million downloads. It has been chosen for “Better of Apple Podcasts” 3 times, it’s typically the #1 interview podcast throughout all of Apple Podcasts, and it has been ranked #1 out of 400,000+ podcasts on many events. To hearken to any of the previous episodes free of charge, take a look at this web page.
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